Bershca: bringing chatbot into hotel industry in Indonesia

Web Services in Hotel Industry

The hotel industry is in need of efficient, integrated, and economic supply chains and circulation processes. This paper introduces a project of integration of hotel management systems by web services technology. We discuss how web services will consent to the hotel industry by automating product distributions and providing better services to buyers, suppliers, and prospective partners. The pro...

Brand Equity in the Pakistani Hotel Industry

Brand equity is considered as the most important aspect of branding, which is a set of brands’ assets and liabilities, its symbol or name that subtracts from or adds the value provided by a product or service to a firm and customers. The current research endeavor was to identify the interrelationship of customer-based brand equity dimensions (brand awareness, brand loyalty, brand image, and ser...

Bringing Interactive Storytelling to Industry

Daniel Kline is a Lead Game Engineer at Crystal Dynamics. He's been an AI game programmer and designer since 2001, when he received a BA from Vassar College's Mathematics program. In that time, Dan has worked with companies across the games industry, including Activision, Blizzard North, LucasArts, and Midway. His work spans 9 titles, including Star Wars: Force Unleashed, Diablo 3, and Call of ...

Fundamentals of the Hotel & Catering Industry

Bringing Classroom-Based Assessment into the EFL classroom

This  paper  describes  how  English  as  a  Foreign  Language  (EFL)  teachers  can  bring  reliable, valid, user-friendly assessment into their classrooms, and thus improve the quality of learning that  occurs  there.  Based  on  the  experience  of  the  author  as  a  an  EFL  teacher  and  teacher-trainer, it is suggested that the promotion and development of autonomy, intrinsic motivation...